Empowering People, Developing Leaders 855 (23) 966 967 / (15) 728 123/ (15) 729 123


Class Start from: Feb 23, 2019 – Mar 31, 2019 (Weekend Class) 

Strategy plays an important part in any business’s success in today's fast paced world. Galvanize your strategic thinking and make a break for professional success with an Executive Certificate in Entrepreneurship and SME Management Training . This program introduces you to the basic concepts and tools of strategic business management. We cover the overall framework within which managers make decisions. You discover different strategic tools to evaluate environmental threats and opportunities, including the industry competitive forces analysis. You learn how to identify company strengths and weaknesses and how to develop competencies. Finally, you study the strategic positioning of a company in its industry and the necessary factors responsible for strategy execution. At EDI Business Development Centre, we are leaders in the training of business management strategy.

 Course Structure


The Executive Certificate in Entrepreneurship & SME Management spent approximately 96 hours, OR is offered a 6-weekends period excluded public event speak by our successful businessmen. The course is based on a participatory, practical, active learning approach, group discussions, role play with An Action Guide from successful businessman in Cambodia. Participants will receive a Certificate of Participation upon successful completion of the course. The maximum number of participants is 15 persons only.

 How Do We Develop the Program? 


This Executive Program was developed by consulting with the successful local and international businessmen so that the knowledge’s and skills obtained from this special program can be effectively implemented in their business.

 Course Outcomes and Objectives


The objective of this program is to enable participants to practice business analysis, setting strategy, and implementing strategy and experience the importance of alignment, consistency and team work at the top of an organisation.  The program revolves around a business case of reviving a mature business with mature products. Participants develop a five year business plan based on a product strategy, a sales strategy, and a manufacturing strategy selection, training and development, talent management, compensation and payroll management, performance appraisal management, as well as HR policy and procedure writing;

  • Learn strategic and managerial skills necessary for leadership in an entrepreneurial business world
  • Understand financial management and its relationship to monitoring and evaluating your business
  • Gain a deeper understanding of the competitive forces that influence corporate success
  • Develop and practice a balanced scorecard approach to strategy management.
  • Understand effective marketing strategies to exceed customer expectations
  • Carry out sessions on using the tools back in the real business.
  • Receive one on one coaching on business strategy issues.
  • Learn key strategic development tools and models.
  • Develop a personal strategy action plan.

What you will cover? 

 Module 1:

 Business Plan Creation

          មូលដ្ឋានគ្រឹះ ក្នុងការបង្កើតអាជីវកម្ម

  • ទស្សនវិស័យ របស់អាជីវកម្ម
  • បេសកកម្ម របស់អាជីវកម្ម ដ៏មានឥទ្ធិពល
  • វប្បធម៌ការងារ ដែលក្រុមការងារត្រូវអនុវត្ត 

 Module 2:

 Entrepreneurship and Innovation

          ភាពជាសហគ្រិន និង ការច្នៃប្រឌិត

  • កំណត់, ពន្យល់និងបង្ហាញ ទ្រឹស្តីនៃការច្នៃប្រឌិតអាជីវកម្មនិងភាពជាសហគ្រិន, ការវិវត្តន៍នៃឧស្សាហកម្មនិងតួនាទីរបស់សហគ្រិន
  • អភិវឌ្ឍផែនការអាជីវកម្មដែលមានរចនាសម្ព័ន្ធច្បាស់លាស់និងល្អសម្រាប់ការវិនិយោគថ្មី
  • បង្ហាញផែនការអាជីវកម្មបញ្ចុះបញ្ចូលដល់វិនិយោគិនដែលមានសក្តានុពល




 Module 3:

 Financial Management for SMEs


  • ការយល់ដឹងអំពីមូលដ្ឋានគ្រឹះនៃហិរញ្ញវត្ថុ
  • ការអាននិងការបកប្រែរបាយការណ៍ហិរញ្ញវត្ថុ
  • រៀបចំផែនការហិរញ្ញវត្ថុ: ថវិកា
  • សេចក្តីសម្រេចហិរញ្ញវត្ថុនិងការវាយតម្លៃអាជីវកម្មហិរញ្ញវត្ថុ

 Module 4:

 Human Resources Management Strategies


  • វិសាលភាពនៃការគ្រប់គ្រងធនធានមនុស្ស
  • ដំណើរការនៃការគ្រប់គ្រងធនធានមនុស្ស
  • ផែនការធនធានមនុស្ស
  • យុទ្ធសាស្រ្តជ្រើសរើសបុគ្គលិក
  • គ្រប់គ្រង KPI បុគ្គលិក
  • យុទ្ធសាស្ត្រអត្ថប្រយោជន៍ និង សំណងបុគ្គលិក
  • យុទ្ធសាស្រ្តរក្សាទុក
  • យុទ្ធសាស្រ្តទំនាក់ទំនងរវាងបុគ្គលិក

 Module 5:

 Effective Business Governance for SMEs   

          រចនាសម្ព័ន្ធ និងអភិបាលកិច្ចអាជីវកម្ម

  • រចនាសម្ព័ន្ធ នៃ ភាគទុនិក ក្រុមប្រឹក្សាភិបាល និងអគ្គនាយក របស់ក្រុមហ៊ុនស្តង់ដា
  • តួនាទី នៃ ភាគទុនិក ក្រុមប្រឹក្សាភិបាល និងអគ្គនាយក ក្នុងអភិបាលកិច្ចអាជីវកម្ម
  • រចនាសម្ព័ន្ធការងារ នៅក្នុងប្រតិបត្តិការអាជីវកម្ម ដើម្បីអាជីវកម្មដំណើរការជាប្រព័ន្ធ
  • របៀបរកស៊ីចូលហ៊ុនគ្នា នៃក្រុមហ៊ុនស្តង់ដា

 Module 6:

 Sales & Marketing Strategies

         យុទ្ធសាស្រ្តនៃការលក់ និង ម៉ាឃីតធីង

  • គោលបំណងអាជីវកម្ម: កំណត់ទិសដៅអាជីវកម្មនិងទិសដៅដែលយុទ្ធសាស្រ្តលក់និងទីផ្សារកំពុងគាំទ្រ
  • កំណត់ទីផ្សារ ជាមួយគោលដៅនៃការលក់
  • ទីផ្សារ​គោលដៅ: ឥរិយាបថទិញ តម្រូវការនិងតម្លៃ
  • តម្លៃម៉ាកសំខាន់ៗនិងលទ្ធផលដែលចង់បានដោយអតិថិជន

 Who should attend? 


This Executive Certificate Program in Business is valuable if you want a strong foundation in strategy. It develops your practical skills and provides the latest theory in business and strategy. It is ideal if you are taking on a new management role and want to become an effective business leader. Business owners or employers from any industry who are interested in developing the skills needed to analyze and create strategy are encourages.

 Our Trainers 


All trainers and speakers in this program are successful professionals in their respective career. They are either current or former head of HR in an established organization and Entrepreneurs.




Mr. Chhuon Serey Vichet

Operation Director 

TrueMoney Cambodia


Mr. Chhuon Serey Vichet is a very successful professional in more than 15 years’ experience in Management with so many international and local companies such as Toyota, Unilever, Coca-Cola and ‘viral’ premium water - Each of them is the leader in their business industries and today is serving for Big Cola, IZZi milk, C2 green tea and Red Dragon energy drink.

Mr. Vichet is a performance and Values-based driver. He played very vital role I his tenure at top management in Sales, Marketing and Human Resources; and everywhere he had been, we can see his record tracked remarkably. Followings are his achievement in the last 5 years:
- Bring Big Cola to #2 in Cambodia
- Drive ‘Vital’ premium water as #1 in Sales Volume in Nov, 2010 by spending time only 1 year in the
- Grew Glass Bottle business of Caca-Cola to more than 20% in 2008
- Capacity and capability built toward succession Planning Strategy for Sales & Human Resources
  department Led ‘HR Best Practice’ in the Group Human Resources 2007 of Coca-Cola Sabco in
  top 3
- Successfully migrated HR management system from ERP to SAP 2007

Mr. Ung Sophornmony is a holder of MED in management and leadership from Charles Darwin  University in Australia and MBA in Management from Norton University in Cambodia. Mr. Mony  has had more than ten-year experience in giving lectures and training on various courses  associated with management and leadership. His management career development is quite  interesting as he has advanced through different senior positions in a short period of time. He  was the managing director of a company group including hotels, international school and design  companies. He is currently the Chief Development Officer of Westline Education Group.




Mr. Nut Sam Art, FCCA, CIMA, CGMA

Partner, PCG & Partners Co., Ltd., with over 12 years’ experience in Finance & Accounting in both corporate and development sector.




Mr. Pech Bolen has 20 years of experience in education, management, leadership and strategic business development. He is holding bachelor of education and journalism, Diploma in SME Promotion and Development, and MBA in Human Resource Management. Currently, he is the Chairman and CEO of the Westline Education Group, 2016 National President of Junior Chamber International (Cambodia), and Vice President of Young Entrepreneur Association of Cambodia.



Mr. Sum Sokhamphou 
Co-founder & CEO of Thurawadh Co., Ltd.
Mr. Sokhamphou supported one leading local education institution with investment capital more than USD 8 million, to restructure shareholding and governance structure in order to acquire, for the first time ever in Cambodian education history, 
In addition, his major client portfolios range from Foreign Embassies including US and Australian Embassy, to major Banks in USA and Asia, MFIs, the first Sino-hydropower project in Cambodia and a world leading Japanese Telecom Company.
Mr. Sokhamphou holds a Master’s Degree in Business Law and Corporate Advice from University Jean Moulin Lyon 3, France.
Investment Strategy Design, Project Finance, Merge & Acquisition, Corporate Restructuring, Institutional & Financial Engineering, Company Liquidation, Complex Commercial Negotiation & Ad Hoc Mediation.

Mr. Nicolas POLHAM
Freelance Consultant
Mr. Nicolas started working as a Freelance Consultant since early 2014. His work mainly focuses on supporting SME in Access to Finance. In the last few years, some remarkable achievements include supporting more than 10 Cambodia SMEs successfully accessed to private equity funds, strategic investors and banks. 
Mr. Nicolas had more than 10-year working experiences as a Consultant, Investment Officer, at World Bank, Private Equity firm, consulting firm and MNCs in Cambodia included British American Tobacco and Nestle. He had actively involved in business development, deal originating and portfolio management for a $20M private-equity fund in Cambodia and Lao PDR with outstanding expertise in ‘financial modeling’. 
From 2013 to 2015, Nicolas served as a Board member of Cambodia Investment Club. 
Nicolas holds MBA in General Management from Charles Strurt University and BBA in Accounting and Finance from National University of Management, in Cambodia.

 Program Detail 


Date & time:  Full Time Class -- Saturday & Sunday

                      Morning,                Time: 8:00 am-11:30 am 

                      Afternoon,             Time: 1:00 pm-5:00 pm

Venue:           EDI Training Center

Language:     Khmer

Fee:               USD 79( VAT = 0%) ; Early Bird:    USD 690 

Availability:  15 seat ONLY

The Fee includes: Training Materials, Refreshment and Certificate of Completion.

Register Here

General Note: 

  • All our courses can be facilitated as Customized In-House Training course.
  • Course duration is flexible and the contents can be modified to fit any number of days.
  • The course fee includes facilitation, training materials, 2coffee breaks, and a Certificate of  successful completion of Training.
  • FREE Consultation and Coaching provided during and after the course.

Other Available Training Courses

Contact:       023 966 967 (Office)
                     015 728 123 /069 728 123 (Smart)
                     092 888 533/ 011 888 522 (Cellcard)
Address:     #22, St. 51┴154, PhsarThmei III, Daun Penh, PP.
Facebook:  @edicambodia 
Email:         training@edi-cambodia.org

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