Educational Sales and Marketing

Educational Sales and Marketing are typically designed for management to use as they pursue the marketing and sales objectives. It should be built on the results of your market research and the specific value proposition of your products or services.


Module 1: Introduction to Marketing

Module 2: Strategic Marketing Planning

Module 3: Marketing Research and Analysis

Module 4: The Marketing Environment

Module 5: Understand Customer Decision Making

Module 6: Business Buying Behavior

Module 7: Business Market Segmentation

Module 8: Marketing Mix Strategy (7 P’s)

Module 1: Introduction to Sales

Module 2: Effective Sales Planning

Module 3: Understand Personal Selling

Module 4: Effective Selling Process

Module 5: Sales Negotiation

Module 6: Great Sales Relationship

Module 7: Increase Sales Efficiency

Vong Bunvisal

Business Development Director of the Westline Education Group

Mr. Vong Bunvisal had experience in the education industry for 15 years. He began his career as school management in 2003 and he promoted to be a sales and marketing manager from 2006-2010 to lead sales and marketing activities for more than 60 branches which belong to one of the biggest private educational institutes. 
From 2011 to present, Mr. Visal is a business development director of Westline Education Group Co., Ltd who responsible for sales and marketing, business development, local and international cooperation, and educational partnership, promote education programs to local and international organizations.
Mr. Visal has a strong sales and marketing background and is experienced in assisting the corporation with strategic sales and marketing planning, customer service development and business analysis.


  • Understand the importance of sales and marketing
  • Be able to prepare strategic planning
  • Understand in planning and implementing market research
  • Understand in using marketing mix strategies
  • Be able to prepare a sales plan
  • Understand effective selling process
  • Understand Steps to build a great sales relationship
  • Increase selling efficiency

Managers, supervisors, and anyone who has been working related to the sales and marketing field or who has been in the role for a while but has not had formal training.

Course Detail

  • Trainer :Vong Bunvisal
  • Class Start :05 Feb 2022
  • Class End :06 Feb 2022
  • Seat Availble :25 Seats
  • Time : 08:00 - 17:00
  • Fee :190 $
  • Early Bird : 160 $
  • venue :EDI Training Center