Negotiation Skills for Salls and Marketing Professionals

The art of successful negotiation is the careful exploration of clients or prospects with the goal of achieving a positive ‘win-win’ outcome (Sales Volumes). Through a series of case studies and self-reflection, this course will provide the participants with insight into the personal negotiation styles and necessary actions related to sales required at each phase of the process.

This course is ideal for

All team members looking to improve their personal negotiation competency and raise their confidence in dealing with a range of business environments in any negotiation situation.

  • Business Life Cycle
  • Strategy for each cycle
  • Roles of Sales and Marketing in Business Driver
  • The 5 Main Reasons that your customers don’t buy your service/product
  • Buying Signal
  • Handling Objections
  • Two Traditional types of Negotiation
  • Multi Parties Negotiations
  • Comparative Analysis soft and Hard in positional bargaining and the MPN method

 

  • SODAS Technique
  • Corporate Sales 5 techniques Do’s and Don’t
  • Seven Tips to build confidence and win sales
  • Three Selling Techniques
  • Seven Guidelines for making an appointment
  • Corporate Sales 5 techniques Do’s and Don’t

 

  • Understanding of Customer Relationship
  • Ladder of Loyalty
  • Requirements for Building Mutually Profitable Relationships

Chhuon Sereyvichet

Chairman & CEO Borey Ratanak Sambath Kamrieng, Battambang

Mr. Chhuon Serey Vichet is a very successful professional in more than 15 years’ experience in Management with so many international and local companies such as Toyota, Unilever, Coca-Cola, and ‘viral’ premium water -  Each of them is the leader in their business industries and today is serving for Big Cola, Izzi milk, C2 green tea, and Red Dragon energy drink. 
Mr. Vichet is a performance and Values-based driver. He played a very vital role in his tenure at top management in Sales, Marketing, and Human Resources; and everywhere he had been, we can see his record tracked remarkably. Followings are his achievement in the last 5 years:

  • Bring Big Cola to #2 in Cambodia
  • Drive ‘Vital’ premium water as #1 in Sales Volume in Nov 2010 by spending time only 1 year in the market.
  • Grew Glass Bottle business of Caca-Cola to more than 20% in 2008
  • Capacity and capability built toward succession Planning Strategy for Sales & Human Resources department Led ‘HR Best Practice’ in the Group Human Resources 2007 of Coca-Cola Sabco in top 3
  • Successfully migrated HR management system from ERP to SAP 2007

At the end of the training, the participants will:

  • Understand the concept of community development and facilitation skill;
  • Gain capacity and confidence to work with the community; and
  • Know-how to transfer the knowledge and techniques skill related to especially livestock to community effectively.

 

The training course is specially designed by our practitioner for sales and marketing professionals or for SME owners who are looking for improving their negotiation skills in the specific area in Sales and Marketing.

Course Detail

  • Trainer :Chhuon Sereyvichet
  • Class Start :11 Jul 2015
  • Class End :12 Jul 2015
  • Seat Availble :25 Seats
  • Time : 08:00 - 05:00
  • Fee :245 $
  • Early Bird : 195 $
  • venue :Hotel/Restaurant